Business

business strategies for sustainable development

Which Is The Best Strategy For Online Business SEO Or Content Marketing?

Introduction Do you want to promote your brand successfully in the SERP? If yes, you need to do both SEO and content marketing simultaneously. You cannot leave one another apart to rank your content well in the search engine. Remove this concept from your mind that online business is solely dependent on SEO services or …

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customer data

How Businesses Should Handle Customer Data?

Customer data plays a crucial role for all businesses irrespective of their size, type, or industry. Hence, the business leaders need to make sure their stores, manage and process customer data efficiently. It will be a challenging task to store and process the customer data with traditional processes. Customer relationship management (CRM) software is the …

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digital marketing

Top 10 Reasons Why Digital Marketing Is Important for Startups

With technological innovation since the previous decade, digital marketing has come a long way. There has been a change in the digital world, with most individuals gaining an understanding to utilize the web. The fundamental question is why is digital marketing so important? Business associations have been zeroing in on building a solid internet-based presence, …

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online advertising

How Much Should Indian Businesses Spend On Online Advertising?

Indian companies are expected to spend INR 67,000 crore on advertising during 2021, according to Brand Equity. Although TV ads remain the most common type of advertising in India, it’s crucial that you focus on your online advertising. 54% of Indian business owners say that their web sales and online bookings increased during 2020, so enticing customers to …

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